Sunday, February 06, 2005

Can Man play God:Should Euthanasia be legalised

Man, god’s favorite child, has been bestowed upon with rare gifts -the ability to control his fellow beings, command food, comfort and power. But there are things that are out of bounds even to him –his arrival on earth and departure from it: to shed the euphemism, his birth and death. Thus, when an attempt is made to control these, it leads to an ethical conflict. Euthanasia or mercy-killing is an issue toeing this line, and hence carries profound moral implications. It is therefore imperative for anyone to discuss both sides of this issue, before attempting any judgment.

What is worse than death; it is suffering, agony. An active brain caged in a body it cannot control, a world it can perceive but cannot pertain to – isn’t this the very epitome of agony? This is the plight of the ‘brain-dead’. They are called ‘vegetables’, they are the living-dead. Alive but not awake - the comatose and their loving relatives biding time in anguish –isn’t this desperation personified. Devoid of medical hope, spiraling down the path of no return, Euthanasia seems the only logical solution to their predicament, it is the panacea. Many argue that it is but an act of coup de grace.

Man conquers new frontiers everyday. Medical advances and break-throughs renew hopes for many. ‘Medical miracles’ have brought back people from virtual death. There have been instances of coma patients recovering after two decades. This ray of hope makes the kith and kin of the patients pursue treatment and life-support for their loved ones with blind hope, surmounting all odds. But how long will they endure this?

Contrary to popular misconception and much to the dismay of detractors of mercy-killing, the relatives of these patients turn into vociferous advocates of euthanasia. After the initial period of seemingly undiminished hope, they begin to understand the sufferings of the patients and come to terms with the practical questions o affordability of treatment, chances of recovery, and the point(-less ness?) in waiting for miracles. In a recent case that raked up the topic, an acute paralytic from Andhra wished to donate his organs for which he would have to embrace death earlier than it threatened to reach him. But he as denied his last wish by the law, he died a couple of days later, an unhappy man.

So what really is the solution? Should euthanasia be legalized? If yes, who is to decide whether a case genuinely warrants it? The doctors, of course. But is it fair to saddle the life preservers with such a burden, because when it is a question of life or death, mistakes should not arise. Imagine having to go to sleep the rest of your life with the miserable feeling that you might have killed someone who might have recovered. It is also important to safeguard against willful medical murders by those with vested interests. Indiscriminate administration of euthanasia by unskilled doctors would amount to the same.

It appears that there can be no generalized verdict on this issue. Each case is unique, should be separately scrutinized and decided upon. However this is neither practical nor cost-effective. Therefore, select doctors could be empowered by the government to use their discretion in this regard, taking into account their merit and records.
With all these safeguards, the devils in our minds can be alleviated considerably, but of course, never rested. For no matter what, man can never play God.

Saturday, February 05, 2005

Overindulgence in advertisements: Do they serve their purpose

Picture this ..you are watching your favorite programme on tv..without any warning come the commercials.what is your immediate response?
Of course you change the channel. You are riding down the road at top speed; hoarding in all weird shapes cry for you attention.. Do you even give them a damn?
This is real picture. No one takes these ads seriously though they seem all pervading. Everyone knows they are a bag of marketing gimmicks, false assurances and non existent certifications put together. But the corporates just don’t give up. why do they spend a fortune on these ads..do they ever recover the costs?

The advertising agencies that cost them astronomical rates, try desperately to prove themselves worth it by resorting to gimmicks..often with liberal doses of vulgarity both visual and suggestive. But in the end, the point is lost .. the ads maybe eye-catching (chic models?!) but the focus on the product is lost.
Though we must concede that in today’s world marketing yourself is inevitable, you have to be different to get noticed. But you must know where to draw a line. companies must understand that their whacky ads notwithstanding, it is product quality that is paramount.
There can be no cogent explanation to the childish manner in which the leading brands try to belittle each other through ads.

When a company launches a product, they have to announce their arrival. so ads are indispensable. But they must strive to improve their brand through constant research and upgrading. When there is so much left to be desired when it comes to R&D, it certainly calls for prudent allocation of funds.
Otherwise it will be a battle of mediocres in the market..corporates vying for consumer attention like prospective grooms while actually it is choice between the devil and the deep sea for the consumer

Friday, February 04, 2005

Indian sports receives a facelift

On the sports front it is a wonderful way to start the new year as the very first slam witnessed Sania Mirza do India proud by qualifying to round three...the first Indian woman to do so. Even in her eventual loss to Serena she shone by matching the US champion stroke-to-stroke, and putiing up a gritty display. Soon came the next big surprise .. Narain Karthikeyan is all set to storm into F1 circuit and give Shumi a run for his money. We wish the fastest Indian,all the very best. For a country that has been struggling to perform in the international sports arena for the lack of adequate infrastructur ..where cricket alone attracts the sponsers this is certainly a good sign.. For international Sports is all about representing the talent,heritage of your country and we Indians certainly have both in abundance.. It is time the government started taking sports seriously and stopped offering excuses about spending in sports not being justified when there are issues like poverty,unemployment.... In a way international sports presents an opportunity to advertise your country..this will certainly help the country's economy by attracting investments.. So hope the wheels have been set into motion by the two stars mentioned above so that there is no looking back for Indian sports... Wishing Indian sports all the very best... Especially to Dada and his boys who will take on Pakistan soon....
good bye and take care

Venki Wonders

Hi everyone...Meet Venkatraghavan.R....an average citizen who observes the world around him and craves to be a part of eveything happening around him...One who wants to make his opinions on everything heard..One who believes that each one of us has a role to play rather than being a silent spectator...And one who is aware that he is not the only one feeling this way.
I invite all of you to visit my blog ..to spare a few seconds to my thoughts and share yours by posting your comments...to tell me if i am right or not..to help me get things in the right perspective..